









Watch Description
What makes the Indiana 011 unique:
The Indiana 011 pays homage to a rich legacy of American innovation, starting with its weathered dial that proudly bears the “Studebaker” name. This centerpiece nods to the partnership between South Bend Watch Company and the iconic Studebaker automotive brand, which defined an era of quality and craftsmanship. Bold black numerals, red accents on the outer track, and elegant spade-style hands create a dial design that balances vintage charm with precision.
Powering this timepiece is a 21-jewel manual-wind movement, crafted by South Bend Watch Company in 1925. The engraved “Studebaker” on the movement reflects their shared dedication to mechanical ingenuity, much like Studebaker’s innovative automobiles. The movement’s intricate detailing and visible mechanics, displayed through the exhibition case back, are a tribute to the meticulous artistry that South Bend and Studebaker embodied.
This watch is housed in a sleek machined titanium case, offering modern strength with a smooth bezel that frames the dial perfectly. A knurled bronze crown adds a touch of warmth, while the oxblood Horween leather strap ties the design together with timeless elegance. The Indiana 011 is more than a watch—it’s a celebration of two pioneering American legacies, brought together in a timepiece that exudes history and craftsmanship.
Movement Manufacturer Information
The movement inside of this watch was made by South Bend Watch Company. We call this model "The Indiana" because the company was located in South Bend, Indiana.
Founded in 1902 by sons of the Studebaker Auto Company, South Bend Watch company started producing high-quality watches in 1905 using equipment and employees liquidated from the failed Columbus Watch Company. While initially successful, the company's use of an "on credit" payment system led to its downfall during the stock market crash of 1929. A fire finally destroyed the original factory in 1957.
Legal Disclaimer: All product and company names, logos, brands, and other trademarks featured or referred to within Vortic's products and services are the property of their respective intellectual property rights holders, if any. Those intellectual property rights holders, other than Vortic, LLC, are not affiliated with Vortic, LLC, our products, or our website. They do not sponsor or endorse our materials.
Watch Specifications
- Manufacturer: Vortic Watch Company
- Model Year: 2025
- Warranty: Full 1-Year Warranty
- Case Dimensions:
- Diameter: 47mm
- Thickness: 13.5mm
- Lug to Lug: 59mm
- Lug Width: 22mm
- Case Material: Machined Titanium
- Crown/Hardware: Bronze
- Water Resistance: 1 ATM
- Crystals: Sapphire
- Case Back: Stainless Steel
- Strap: Leather
Movement
- Manufacturer: South Bend Watch Company
- Serial Number: 1124433
- Manufacture Year: 1925
- Function: Manual Wind
- Jewels: 21 Jewels
- Hands: Original
- Size: 12s
- Power Reserve: ~36 Hours
What makes the Indiana 011 unique:
The Indiana 011 pays homage to a rich legacy of American innovation, starting with its weathered dial that proudly bears the “Studebaker” name. This centerpiece nods to the partnership between South Bend Watch Company and the iconic Studebaker automotive brand, which defined an era of quality and craftsmanship. Bold black numerals, red accents on the outer track, and elegant spade-style hands create a dial design that balances vintage charm with precision.
Powering this timepiece is a 21-jewel manual-wind movement, crafted by South Bend Watch Company in 1925. The engraved “Studebaker” on the movement reflects their shared dedication to mechanical ingenuity, much like Studebaker’s innovative automobiles. The movement’s intricate detailing and visible mechanics, displayed through the exhibition case back, are a tribute to the meticulous artistry that South Bend and Studebaker embodied.
This watch is housed in a sleek machined titanium case, offering modern strength with a smooth bezel that frames the dial perfectly. A knurled bronze crown adds a touch of warmth, while the oxblood Horween leather strap ties the design together with timeless elegance. The Indiana 011 is more than a watch—it’s a celebration of two pioneering American legacies, brought together in a timepiece that exudes history and craftsmanship.
Let customers speak for us

The Movement
The engine that powers this watch is an antique American pocket watch movement. All the gears and springs that make it tell time are roughly 100 years old on average. We call these watches the American Artisan Series because we're celebrating the history and legacy of the artisan watchmakers who built this engineering marvel a century ago in the United States.
The Story
Today most pocket watches are scrapped for the gold or silver of the case (the outside of the antique timepiece), leaving the inside (what we call the "movement") as trash.
We take pride in upcycling these pieces of American history by salvaging as many as we can, then preserving them inside our wristwatches.
Our expert team of watchmakers restores the antique movement and then we manufacture a custom wristwatch case here in Fort Collins, Colorado.


The Strap
We partnered with Worn & Wound to produce a custom set of straps for our American Artisan Series watches. We now have 15 different colors to choose from including our two Horween Shell Cordovan options. These straps are made in the USA and are based on the Windup Model 2 Premium strap that Worn and Wound offers.