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The Vortic Watch Company Blog | Horological Stories and Information


Entrepreneurs Navigating COVID-19

Entrepreneurs Navigating COVID-19

One of the best things about running a small business is the direct interaction I get to have with my customers like you. So many of our customers are small business owners and entrepreneurs and I can't imagine the hardship that so many of you must be facing.
Put Yourself In Their Shoes

Put Yourself In Their Shoes

Part of our "Keep The Lights On For American Manufacturing" initiative will be to highlight some amazing companies doing some awesome things. Today we're highlighting a few shoe manufacturers with new initiatives aimed at helping people through the COVID crisis.
Keeping the Lights On for American Manufacturing

Keeping the Lights On for American Manufacturing

If you didn't know, Vortic Watch Company makes one of the only truly American made wristwatches. My co-founder Tyler and I have dedicated our adult lives to manufacturing things that almost no one else can make.
Bad Things Happen In Threes

Bad Things Happen In Threes

If you've been following along you know that the year 2020 hasn't been ideal for me and Vortic Watch Company.  4 weeks ago I defended the company against the Swatch Group in a federal lawsuit called Hamilton v Vortic. I've received nothing but positive feedback from the people who witnessed it, and an overwhelming amount of support from friends and customers.
Dave Hollis Book Launch

Dave Hollis Book Launch

Last year I had the opportunity to meet Dave Hollis in person and I can tell you first hand that he's one of our most awesome customers. We had a great conversation about Entrepreneurship and growing our teams, and he was super stoked to get one of our watches.

Hamilton v Vortic - What happened in Court?

Hamilton v Vortic - What happened in Court?

Thank you everyone for your support after we made you aware of our 5 year legal battle that recently became news. The outpouring of emails and social media messages was extremely helpful and we can't thank you enough! Now we can answer this question of "how did it go!?" so here's our official statement released on social media after the trial.

Hamilton v Vortic Announcement

Hamilton v Vortic Announcement

We've been receiving many questions after some recent media coverage, so we thought we'd share as much as we can. Tomorrow morning, we are defending ourselves in Federal Court in a case called Hamilton v Vortic.
100 Days of Vortic Watches

100 Days of Vortic Watches

Hey everyone! I’m RT Custer, Co-Founder of Vortic Watch Company and I’m so excited to tell you about 100 Days Of Vortic! Starting September 23rd, for the last 100 days of 2019, we will finish and list for sale one, new, totally one-of-a-kind watch every single day!
Preserve Your Legacy - Steve's Father's Day Story

Preserve Your Legacy - Steve's Father's Day Story

Preserve Your Legacy is a series of stories from our customers who used our Convert Your Watch service and Heritage Watch Builder. These customers...
The Art of The Patina

The Art of The Patina

Now that Vortic Watch Company offers solid bronze cases, we wanted to share some info about your new/future bronze Vortic watch. Bronze cases not only provide beauty off the line, but they also build a unique character with age.
The Vortic Process

The Vortic Process

At Vortic Watch Company, we get a lot of questions about our process and how long it takes us to convert an antique pocket watch into one of our ...
How To Open A Pocket Watch

How To Open A Pocket Watch

We get a lot of questions about how to open pocket watches so we thought we'd share a quick step-by-step guide. At Vortic Watch Company, one of the most common things we do is convert family heirlooms and other antique American pocket watches into custom wristwatches. 

The first thing we need to know before converting a pocket watch is where it came from and what specs it has. The only way to do this is by looking at the actual mechanism hidden behind the back cover of most pocket watches.